"HOW" - "HOW TO" - "HOW DO"

This article describes Page-level ads, a new type of AdSense advertisement which Google has recently introduced.   It includes how to set up these ads if you use Blogger, and some troubleshooting information about them.   It also describes how to fix an error in the code which is supplied, which causes a message like "Attribute name "async" associated with an element type "script" must be followed by the ' = ' character". What are Page Level AdSense ads Google has recently introduced a new type of Adsense ad-units , which may be shown to people who visit a website using a mobile device (eg smartphone of tablet), There are two types of Page-level ads: Vignette ads:   When a visitor on your site clicks on a link to another page on you site, a vignette ad may be loaded as a full-page overlay which the user needs to close before they see the page which they navigated to. Overlay ads:   these are smaller ads which show at the top or bottom of your sc...

This Quick-Tip shares an interesting observation about the trends in search-volumes - and is a reminder to think about what your blog is like for readers who use mobile devices. Today I noticed an interesting post from on-line marketing firm Blind Five Year Old, who've been tracking comScore search-engine ratings for seven years. comScore's ratings are all about relative market share of the search-engines. But BFYO has used them to  look at overall search engine volumes  and has noticed that August 2012 was the first time that US desktop search volume declined year-on-year This means that there were less desktop searches (in the USA) in August 12 than there were in August 11 . Year-on-year comparisons are often better than monthly ones because they can cancel out the effects of seasonal patterns (holidays, starting school, major events, etc) Now this doesn't mean that people have stopped doing more searching than before. Most likely it means that they've started to ...